AI Sales Prompts โ Copy, Paste, Close โ๏ธ
Every prompt below is designed to be copied directly into ChatGPT, Claude, or Gemini and produce actionable sales output. Customize the bracketed sections. Each prompt includes the context density that makes AI responses usable, not generic.
๐ Prospecting & Research Prompts
The Ideal Customer Profile Builder
I sell [product/service] to [target market]. My best customers are
[describe 2-3 best customers - size, industry, challenge they had].
Average deal size: $[X]. Sales cycle: [X weeks/months].
Based on these patterns, build a detailed Ideal Customer Profile:
- Company size (revenue range, employee count)
- Industry verticals and sub-verticals
- Technology stack signals (what tools indicate they'd need us)
- Trigger events (what changes make them ready to buy)
- Decision-maker titles and typical buying committee
- Disqualifiers (signals they're NOT a good fit)
Format as a one-page document I can share with my SDR team.The Prospect Research Briefing
Research [company name] for a B2B sales call. They are a
[industry] company. I sell [product/service].
Give me:
1. Company overview (size, funding, recent news, growth trajectory)
2. Their likely tech stack based on job postings and public info
3. 3 probable pain points my product could address
4. Key decision-maker titles and who probably has budget authority
5. Recent company events I can reference (earnings, launches, hires)
6. 2 personalized conversation starters based on their situation
7. Likely objections and how to preemptively address them
Keep it actionable โ I have 10 minutes before the call.The Competitive Intelligence Gatherer
I'm competing against [competitor name(s)] for a deal with [prospect].
My product: [brief description and key differentiators].
For each competitor, give me:
- Their strongest selling points against us
- Their known weaknesses I can (tastefully) highlight
- Typical pricing model and range
- The question I should ask the prospect that exposes competitor gaps
- How to respond if the prospect says "[competitor] is cheaper/better at X"
Keep it factual โ I don't want to trash-talk, I want to win on merit.The LinkedIn Prospecting Scanner
I'm targeting [industry] companies in [region] with [size range] employees.
My product solves [problem]. My champion title is usually [title].
Suggest 10 LinkedIn search strategies I should run in Sales Navigator:
- Boolean search strings for finding the right people
- Company filters that indicate buying readiness
- Activity signals that suggest openness (job changes, posts about [topic])
- How to prioritize the results (hottest leads first)
For each strategy, give me the exact search terms to use.The Market Expansion Researcher
My company sells [product/service] to [current primary market].
I'm exploring expansion into [new market/vertical/geography].
Analyze:
- Market size and growth rate for our product in this segment
- How our value proposition needs to adapt
- Key competitors already serving this market
- Typical buying process differences from our current market
- 5 companies in this new market that match our ICP
- Risks and barriers to entry
- Recommended pilot approach (first 3 moves)โ๏ธ Outreach & Messaging Prompts
The Cold Email Personalizer
Write a cold email to [name], [title] at [company].
About them: [2-3 relevant details โ recent promotion, company news,
their LinkedIn post about X].
I sell: [product/service]. My value: [specific outcome for their role].
Constraints:
- Under 120 words (mobile-first)
- No "I hope this finds you well" or "just reaching out"
- Reference something specific about THEM in the first line
- One clear ask (not "let me know if you're interested")
- Sound like a human, not a sales robot
Write 3 versions: direct ask, value-first, curiosity-driven.The Follow-Up Sequence Builder
I sent a cold email to [persona] about [product]. No response after [X] days.
Context: [any known details about the prospect].
Write a 4-email follow-up sequence:
- Email 2 (Day [X]): New angle, don't repeat the first email
- Email 3 (Day [X]): Social proof or insight-led
- Email 4 (Day [X]): Breakup email with genuine value exit
Each email: under 80 words, different value angle, specific CTA.
Also: suggest 1 LinkedIn touchpoint to layer between emails.The Multi-Channel Outreach Plan
Design a 14-day multi-channel outreach sequence for [persona] at [company type].
Channels available: email, LinkedIn, phone, video message.
Day-by-day plan with:
- Which channel to use and why
- The specific message or talk track
- The goal of each touchpoint (awareness, value, credibility, meeting)
- What to personalize in each touch
- When to escalate to a different stakeholder if no response
Assume I'm one of 15 vendors competing for their attention this week.The Conference Follow-Up Writer
I met [name] at [conference/event] [X] days ago.
We talked about: [conversation topics].
They mentioned: [specific pain point or interest].
I said I'd follow up about: [what you promised].
Write a follow-up email that:
- References our conversation naturally (not "per our discussion")
- Delivers on what I promised
- Adds one piece of value they didn't ask for
- Suggests a specific next step with date/time options
Make it sound like I actually remember the conversation (because I do).The Referral Request Template
I want to ask [customer name] at [company] for referrals.
Our relationship: [how long, what we've delivered, their satisfaction level].
They work in [industry] and likely know people at similar companies.
Write a referral request that:
- Acknowledges their results first (not a cold ask)
- Makes the ask specific (not "do you know anyone who...")
- Makes it easy to say yes (suggests a template they can forward)
- Includes a soft incentive or reciprocity offer
- Doesn't feel transactional๐ฏ Qualification & Discovery Prompts
The Discovery Call Planner
I have a 30-minute discovery call with [name], [title] at [company].
Industry: [X]. Company size: [X]. Product I'm selling: [X].
What I know so far: [any intel โ how they came in, what they clicked,
prior conversations].
Build my discovery call plan:
1. Opening question that's genuinely interesting (not "tell me about your role")
2. 5 questions that uncover their actual problem (not leading questions)
3. 2 questions that identify timeline and urgency
4. 1 question that surfaces the buying committee
5. 1 question about budget range (without asking "what's your budget?")
6. Red flags to listen for that indicate a bad-fit deal
7. How to end the call with a committed next stepThe Deal Qualification Scorer
Score this deal using MEDDPICC criteria:
Metrics: [what quantifiable outcome are they seeking?]
Economic Buyer: [who has final budget authority? Do we have access?]
Decision Criteria: [how will they evaluate options?]
Decision Process: [what steps remain before a decision?]
Paper Process: [procurement, legal, security review?]
Identify Pain: [what's the cost of NOT solving this?]
Champion: [who internally advocates for us?]
Competition: [who else are they evaluating?]
Rate each element Red/Yellow/Green, give me an overall deal
health score 1-10, and recommend the 3 most important next
actions to advance this deal.The Objection Anticipator
I'm selling [product/service] at [$price] to [persona/company type].
Common competitor: [name].
Based on similar deals, predict the top 8 objections I'll face:
For each objection:
1. The exact words the prospect will probably use
2. What they ACTUALLY mean underneath
3. My best response (not defensive, not dismissive)
4. A follow-up question that reframes the conversation
5. Proof point or social proof I should have ready๐ Proposal & Presentation Prompts
The Proposal Outline Generator
Create a proposal outline for [company name].
Deal context: [product/service, price point, contract length].
Their problem: [specific challenge as they described it].
Our solution: [how we address it specifically].
Key stakeholders: [list roles and what each cares about].
Competition: [who else they're evaluating].
Outline sections with:
- Executive summary (their problem in their words, not ours)
- Solution overview mapped to their specific requirements
- Implementation timeline with milestones
- Investment summary (not "pricing" โ investment)
- ROI projection with their actual numbers
- Risk mitigation
- Why now (cost of delay)
- Next steps with specific datesThe Case Study Narrative Builder
Turn this customer success data into a compelling case study:
Customer: [industry, size, challenge]
Our solution: [what we implemented]
Results: [specific metrics โ before and after]
Timeline: [how long to achieve results]
Format:
- 2-sentence headline with the most impressive metric
- Challenge section (their world before us)
- Solution section (what we did, not what we sell)
- Results section (numbers, numbers, numbers)
- Quote placeholder (suggest what the customer might say)
- "Similar companies" closer (for the reader)
Keep it under 500 words. No fluff.๐ค Negotiation & Closing Prompts
The Negotiation Prep Brief
I'm entering final negotiations for a [$X] deal with [company].
Deal details:
- Product/service: [X]
- Their budget signal: [what they've indicated]
- Competition: [who else is in the running]
- Timeline pressure: [when do they need to decide/implement?]
- My walkaway point: [$X or specific terms]
- Stakes: [how important is this deal to my quota/year?]
Build my negotiation playbook:
1. 3 things I can concede that cost us little but feel valuable to them
2. 3 things I should NEVER concede and how to deflect if asked
3. The anchoring strategy (where to start the conversation)
4. How to respond to "your competitor is 20% cheaper"
5. The urgency lever I can pull (without being pushy)
6. Exact language for asking for the closeThe Stalled Deal Reviver
I have a deal with [company] that's been stuck for [X weeks/months].
Last activity: [what happened last and when].
Likely reason it stalled: [your best guess - budget freeze,
champion went dark, competing priority, decision paralysis].
Decision-maker: [name, title]. Champion: [name, title].
Draft 3 different re-engagement approaches:
1. A "new information" email with genuine value
2. A "change in circumstances" angle (new feature, price change, market shift)
3. The honest "am I wasting your time?" approach
For each: the exact email text and suggested subject line.The Mutual Close Plan Builder
Build a mutual close plan for a deal with [company].
Target close date: [date]. Contract value: [$X].
Remaining steps:
- [list known remaining steps - demo, security review, legal, POC, etc.]
- Decision-makers who still need to approve: [list]
Work backwards from the close date and create a shared timeline:
- Each milestone with a specific date and owner (us or them)
- Buffer time for procurement/legal (assume [X] weeks)
- Key risk points that could cause delay
- What we need from them at each stage
Format as a professional document I can share with their team.๐ Pipeline & Forecasting Prompts
The Pipeline Health Auditor
Analyze my current pipeline and flag issues:
[Paste your pipeline data or describe: X deals at Y stage,
deal sizes, ages, last activity dates]
For each deal, assess:
- Is this deal progressing or stalling? (based on time in stage)
- Is the deal size realistic? (based on stage and context)
- What's the single most important next action?
- Probability adjustment: should this be higher or lower than reported?
Then give me:
- Pipeline coverage ratio (pipeline total vs. quota)
- Deals most at risk of slipping
- Deals most likely to close this month
- One thing I should stop doing based on patterns in my pipelineThe End-of-Quarter Strategy
It's [date] and I need to close [$X] more to hit quota by [quarter end].
My active pipeline:
[List deals: company, size, stage, next step, close probability]
Build my end-of-quarter strategy:
1. Which deals to focus 80% of energy on (and why)
2. Which deals to deprioritize (honest triage)
3. Acceleration tactics for each focus deal
4. Any "pull-forward" opportunities (next quarter deals I could close early)
5. Daily action plan for the remaining [X] days
6. If I can only close [X] of these deals, which combination hits quota?
Be brutally honest โ don't sugarcoat a bad pipeline.๐ CRM & Automation Prompts
The CRM Data Enricher
I have these contacts in my CRM that need enrichment:
[List: name, company, title, email]
For each contact, find or infer:
- Company size (employees and revenue range)
- Industry and sub-vertical
- Likely technology stack
- Recent company news (funding, hires, product launches)
- Their probable priorities based on title and company stage
- Suggested tags for CRM segmentation
Format as a table I can import into [CRM name].The Weekly Sales Report Writer
Write my weekly sales report for my manager.
This week's activity:
- Calls: [X], Emails: [X], Meetings: [X]
- New opportunities: [list with brief context]
- Deals advanced: [list with what happened]
- Deals lost: [list with reasons]
- Pipeline change: [+ or - $X]
- Quota attainment: [X]% with [X weeks] remaining
Format: professional but concise. Lead with wins, address
challenges honestly, end with next week's plan.
Under 300 words.